Amazon cover image
Image from Amazon.com
Image from Google Jackets

Basic Marketing Research : a decision-making approach / Naresh K. Malhotra, Mark Peterson.

By: Contributor(s): Material type: TextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006.Edition: 2nd edDescription: xl, 631 p. : col. ill. ; 29 cm.+ 1 CD-ROM (4 3/4 in.)ISBN:
  • 0131525425
  • 0131548654
Subject(s): DDC classification:
  • 658.83 22 MAL
Holdings
Item type Current library Call number Status Barcode
Books Hamu Mukasa Library Open Access / General collection 658.83 MAL (Browse shelf(Opens below)) Available 99868
Books Hamu Mukasa Library Closed Access l Short Loan 658.83 MAL (Browse shelf(Opens below)) Available 99789
Books Hamu Mukasa Library Open Access / General collection; Level 1 658.83 MAL (Browse shelf(Opens below)) Available 99518

Includes bibliographical references (p. 593-600) and indexes (p. 603-616).

For Windows 98, 2000, XP and Me.

There are no comments on this title.

to post a comment.
Share