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The Business Strategy Game : created by Arthur A. Thompson, Jr., Gregory J. Stappenbeck. a global industry simulation /

By: Contributor(s): Material type: Computer filePublication details: Chicago : Irwin, c1997.Edition: 4th edDescription: iv, 115 p. : ill. ; 28 cmISBN:
  • 0256242453 (manual)
Subject(s): DDC classification:
  • 658.4012 22 THO
Summary: A business simulation involving the athletic footware industry. Students are required to devise five-year strategic plans, financial projections, and assess the revenue-cost profit consequences of alternative strategic actions.
Holdings
Item type Current library Call number Status Barcode
Open Shelf Books Hamu Mukasa Library Open Access / General collection; Level 2 658.4012 THO (Browse shelf(Opens below)) Available 99718

Title from disk label.

Contains 1 company program disk and 1 company data disk.

A business simulation involving the athletic footware industry. Students are required to devise five-year strategic plans, financial projections, and assess the revenue-cost profit consequences of alternative strategic actions.

College seniors and MBA students.

System requirements: PC with 66 MHz 486DX2 processor; 8MB RAM; Windows 3.1 or Windows 95; one high-density 3 1/2 in. floppy disk drive; 6MB free file storage space on the fixed disk drive; printer access.

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