Marketing Research : (Record no. 21911)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00723nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ugUCULIB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250602181206.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120229t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8185386161 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UCULIB |
| Transcribing agency | UCULIB |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.83 |
| Item number | BOY |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Boyd, Harper W. |
| 9 (RLIN) | 16368 |
| 245 1# - TITLE STATEMENT | |
| Title | Marketing Research : |
| Remainder of title | text and cases / |
| Statement of responsibility, etc | Harper W.Boyd, Ralph Westfall, Stanley F. Stasch. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi : |
| Name of publisher, distributor, etc | Richard.IRWIN INC, |
| Date of publication, distribution, etc | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 816 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes indexes (p. 813-816). |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Research |
| 9 (RLIN) | 28316 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Westfall, Ralph. |
| 9 (RLIN) | 28317 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stasch, Stanley F. |
| 9 (RLIN) | 28318 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Hamu Mukasa Library | Hamu Mukasa Library | Open Access / General collection; Level 1 | 16.09.2013 | 658.83 BOY | 58873 | 16.09.2013 | 16.09.2013 | Books |