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Global Marketing Management / [edited by] John A. Quelch, Christopher A. Bartlett ; Joel Steckel, consulting editor.
Material type:
TextPublication details: Reading, Massachusetts : Addison-Wesley, c1999.Edition: 4th edDescription: viii, 703 p. : ill. ; 24 cmISBN: - 0201350629 (pbk.)
- 9780201350623
- 658.848 21 GLO
| Item type | Current library | Call number | Status | Barcode | |
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Hamu Mukasa Library Open Access / General collection; Level 2 | 658.848 GLO (Browse shelf(Opens below)) | Available | 68528 |
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| 658.848 CAT International Marketing / 9th ed. | 658.848 CAT International Marketing / 9th ed. | 658.848 CAT International Marketing / 9th ed. | 658.848 GLO Global Marketing Management / 4th ed. | 658.848 JAI Export Strategy / | 658.848 JOH Global Marketing : | 658.848 JOH Global Marketing : foreign entry, local marketing, and global management / |
Includes bibliographical references.
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