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Marketing Communications / Patricia M. Anderson, Leonard G. Rubin.
Material type:
TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1986.Description: xiii, 450 p. : ill. ; 24 cmISBN: - 0135570913
- 658.8 22 AND
| Item type | Current library | Call number | Status | Barcode | |
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Hamu Mukasa Library Open Access / General collection; Level 2 | 658.8 AND (Browse shelf(Opens below)) | Available | 39797 |
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| 658.72 SAU Strategic Purchasing & Supply Chain Management / 2nd ed. | 658.8 ADV Advertising : | 658.8 AND International Marketing Management : | 658.8 AND Marketing Communications / | 658.8 BOV Instructor's Manual to Accompany Retsim : | 658.8 BOY Instructor's Manual to Accompany Marketing Management : | 658.8 BRO Market Focus : |
Includes bibliographies and index.
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