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Blowing Up the Brand : critical perspectives on promotional culture / edited by Melissa Aronczyk and Devon Powers.

Contributor(s): Material type: TextSeries: Popular culture and everyday life ; 21Publication details: New York : Peter Lang Publishing Ltd, c2010.Description: vi, 338 p. : ill. ; 23 cmISBN:
  • 9781433108662 (hardpaper)
  • 9781433108679 (paperback)
Subject(s): DDC classification:
  • 23 306.34 BLO
Holdings
Item type Current library Call number Status Barcode
Short Loan Books Hamu Mukasa Library Closed Access l Short Loan; Level 1 306.34 BLO (Browse shelf(Opens below)) Available 155938
Books Hamu Mukasa Library Closed Access l Short Loan; Level 1 306.34 BLO (Browse shelf(Opens below)) Available 154054

Includes bibliographical references and index.

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