Advertising Management / Rajeev Batra, John G. Myers, David A. Aaker.
Publication details: New Delhi : Prentice Hall, c2005.Edition: 5th edDescription: xiii, 754 p. : ill. ; 26 cmISBN:- 8120312198
- 380.10294 22 BAT
Item type | Current library | Call number | Status | Barcode | |
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Hamu Mukasa Library Open Access / General collection; Level 1 | 380.10294 BAT (Browse shelf(Opens below)) | Available | 61959 | |
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Hamu Mukasa Library Open Access / General collection; Level 1 | 380.10294 BAT (Browse shelf(Opens below)) | Available | 61960 | |
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 380.10294 BAT (Browse shelf(Opens below)) | Available | 61957 | |
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 380.10294 BAT (Browse shelf(Opens below)) | Available | 61961 |
Browsing Hamu Mukasa Library shelves,Shelving location: Closed Access l Short Loan; Level 1 Close shelf browser (Hides shelf browser)
Includes index (p. 739-753).
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