The Media of Mass Communication / John Vivian.
Material type:
- 9780205719112 (pbk.)
- 0205719112 (pbk.)
- 302.23 22 VIV
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 302.23 VIV (Browse shelf(Opens below)) | Available | 113067 |
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302.23 TUR Media Today : mass communication in a converging world / 5th ed. | 302.23 TUR Media Today : mass communication in a converging world / 5th ed. | 302.23 VIV The Media of Mass Communication / | 302.23 VIV The Media of Mass Communication / | 302.23 VOL The Media in Transitional Democracies / | 302.23 WIL Understanding Media Theory / | 302.23 WIL Understanding Media Theory / |
Includes bibliographical references and index.
Mass media literacy -- Media technology -- Media economics -- Ink on paper -- Sound media -- Motion media -- New media landscape -- News -- Entertainment -- Public relations -- Advertising -- Mass audiences -- Mass media effects -- Media and democracy -- Mass media globalization -- Media law -- Ethics.
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